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Polaroid Brand to Release a Set of Android Handsets

February 20th, 2015

PolaroidPolaroid is obviously a company known for their camera technology. As standalone cameras have become a smaller market, it was time for Polaroid to find new outlets for their cameras. As most people tend to use their phone as their primary camera, this was a natural place to explore.

The new Polaroid Android phones, shown off at CES 2015, might not revolutionize the industry, but they could certainly carve out a nice niche for themselves. Both handsets offer a 5.5″ screen and claim stock Android. Included on the handsets is a Polaroid photo app that simulates the experience of using a Polaroid Instant camera of days gone by.

The Selfie, which has an octa-core processor and a 13MP camera, has the ability to flip the camera around, allowing you to take a selfie or use Skype with the full power of the camera. The Flip, the lower-priced handset of the pair, is a quad-core phone with an 8MP camera that does not, as the name would suggest, offer the flip camera.

Both handsets will be available this Spring unlocked for $199 and $179 respectively from various retailers.

Interview by Scott Ertz of F5 Live: Refreshing Technology for the Tech Podcast Network.

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